ReferenceUSA, the premier source of business and residential information for the US and Canada, covers US and Canadian businesses, and provide key executives, sales, volume, number of employees, parent and subsidiary relationships for over 10 million US and over 1 million Canadian companies.

ReferenceUSA can be found on your Alameda County Library’s webpage http://www.aclibrary.org   by moving your mouse over RESEARCH in the blue bar at the top of the page, moving down the drop-down menu, and clicking on “Business” guide as well as on the A-Z Resource List subject of Business.

ReferenceUSA will be giving free online training sessions from October to mid-December  for the public. The training sessions available are:

Title:                 Search Essentials: the 4 things you need to know

Day/Date:          Fridays (05 October – 21 December)

Time:               11:00 AM Central (1 hour)

Designed for the patron new to using ReferenceUSA; this hour-long session will cover all the basics of getting started with ReferenceUSA.  The training will cover the Four Essentials anyone, particularly anyone new to ReferenceUSA, would want to know in order to be successful using the resource.  This is also a great opportunity for current users to learn some new tips, tricks and techniques.

Lots of time will be reserved at the end of the session for questions.

Attendees will need an internet connection and a phone line to participate. 

To register for any of the session dates, follow the link below:

ReferenceUSA Search Essentials

Due to scheduling conflicts, some dates and times may not be available

Title:        Uncovering the Hidden Job Market: Career Search Strategies

Day/Date: Wednesdays (3 October – 19 December)

Time:        2:30 PM Central (1 Hour)

Attendees will learn how to use ReferenceUSA as part of their Career Searching Strategy.  Included will be information on the importance of having accurate information for applications and resumes, creating engaging cover letters, assembling a network of references and referrers, finding key persons at a business to act as mentors, building datasets of potential employers based on skill set, work history and preferences as well as how to prepare for interviews and interactions through thorough research.

Attendees will need an internet connection and a phone line to participate.

To register for any of the session dates, follow the links below:

Uncover the Hidden Job Market

Due to scheduling conflicts, some dates and times may not be available

Title:                Start, Manage, Grow!  How Businesses can use ReferenceUSA

Day/Date:          Mondays (15 October – 17 December)

Time:               2:30 PM Central (1 Hour)

Entrepreneurs and business owners will learn how to use ReferenceUSA to find the mission critical information necessary to start, manage and grow a business.  Topics include:

    • research prospects and prospective clients
    • locate hard to find vendors, both locally and       nationally
    • network with other businesses in your area or in your       industry
    • develop relationships with related business for       co-branding opportunities
    • understand community demographics
    • survey locations for expansion
    • conduct competitive analysis
    • locate subject manager experts and professional       services
    • source new employees
    • find investors, venture capitalists and angels
    • plan delivery routes and service areas

Attendees will need an internet connection and a phone line to participate. 

To register for any of the session dates, follow the link below:

Start, Manage & Grow your Business

Due to scheduling conflicts, some dates and times may not be available

Title:          People Who Seek People

Day/Date:  Alternating Mondays (starting 15 October – 17 December)

Time:        10:00 AM Central (40 minutes)

Whether you are looking for old friends, classmates or colleagues or building an elaborate B2C marketing plan, ReferenceUSA has extensive data that can be of value.  In this hour long program we will explore the ReferenceUSA consumer and residential data modules.  Discussions will include how data is compiled, how to conduct searches from simple to more complex as well as how to manage the results.  Among the things you will see:

  • Target homes and individuals based upon their known      hobbies and interests
  • Build marketing lists and discover the      intensity/frequency scores each residents
  • Graphically view large sets of demographic and      psychographic data
  • Discover people who have recently moved to or bought      homes in specific areas

Attendees will need an internet connection and a phone line to participate. 

To register for any of the session dates, follow the link below:

People Who Seek People

Due to scheduling conflicts, some dates and times may not be available

Title:          Lowering Your MPG*: High Octane Prospecting

Day/Date:  Alternating Mondays (starting 22 October – 10 December)

Time:        10:00 AM Central (40 minutes)

Are you spending too much time speculating about clients and prospects?  Come spend forty minutes with us and we’ll show you how to gain an insider’s look at your prospects business using ReferenceUSA – we’ll also share information on building high octane data sets and other strategies like email marketing.

Don’t waste your time idling in neutral with data that gets you no closer than a guess!

Attendees will need an internet connection and a phone line to participate. 

To register for any of the session dates, follow the link below:

Lowering your MPG*:High Octane Prospecting

Due to scheduling conflicts, some dates and times may not be available

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